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Sunday, May 29, 2011
Patient Testimonials in Marketing Could Boost Conversion by 100%+
I recently read about a marketing company that performed a study on the effectiveness of testimonials in marketing. We already know that over 70% of Internet users believe online testimonials. This new study showed that sales letters that included testimonials had a 166% better conversion rate than those without. So how can you use dental [...]
The Big News in Dentistry: No More Root Canals?
You read that correctly. A recent journal article in ACS Nano tells us that, in research, a layered, nano-sized dental film is responsive to bringing dead tooth pulp back to life. This is not science fiction; this truth is better than fiction. The miracle substance is called alpha melanocyte stimulating hormone (alpha-MSH), and when mixed [...]
Source: http://blog.desertviewdental.org/?p=167
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Samsung and InnoDen Introduce the Future for Dental Chairs and Delivery Units
Sky Dental ?M? is Finally Here and Set to Change the View of Dental! Samsung and InnoDen have partnered to bring Dentist nationwide the latest in Dental Unit technology and design. Sky Dental ?M? has combined all the design and technology features you could ask for with the best quality materials available. All components create [...]
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Tech Tips #33: Installing a Toggle- Video
In a previous issue of Tech Tips we discussed the design and function of toggle valves. This month, we will walk you through replacing a toggle valve on a delivery system. We?ll cover toggle selection, removing the old toggle, and installing the new toggle, and best of all, we once again return to a video [...]
Source: http://www.amerdental.com/blog/general/tech-tips-33/
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PR: Nominate AADOM Office Manager of the Year
Red Bank, NJ., JULY 2010 ? The American Association of Dental Office Managers (AADOM) is accepting nominations for their 6th Annual Office Manager of the Year Award through September 17, 2010. Behind every successful practice is an office manager who displays innovative thinking, business acumen and leadership qualities, within their practice and their community. Each [...]
Source: http://www.dentalblogs.com/archives/administrator-2/pr-nominate-aadom-office-manager-of-the-year/
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New Study Shows That Dentists Can Predict Heart Disease - Before It Happens!
In a remarkable study in Sweden, dentists have led the way in a study designed to spot the early-warning signs of cardiovascular disease - which can lead to heart attacks. The study published in this month's Journal of the American Dental Association enrolled 200 patients who were selected to make sure that the results were truly independent and reliable; patients had to be forty five years or older with no previous record of taking medication for hypertension and no visits to a health care professional during the preceding 12 months during which glucose levels, total cholesterol levels or blood pressure had ...
Source: http://www.metronycdentist.com/blog/2009/12/new-study-shows-that-dentists-can.htm
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Betty White's Brilliant Smile.....
Betty White's smile is so youthful and impish, the 89-year-old can get away with saying the most outrageous things. And while yellow teeth can make your smile look older, exaggerated white teeth aren't the fountain of youth either. "The most significant aspect of a youthful smile is related to the brightness of teeth, not necessarily the whiteness of teeth," says New York City dentist Michael Gulizio. "Many of my older patients have teeth that are bright but not ridiculously white, and yet their smile is very youthful in appearance. Also, it would be unnatural for an older individual to have ...
Source: http://www.metronycdentist.com/blog/2011/03/betty-whites-brilliant-smile.htm
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